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Make It Visible  

Make It Visible

Author: Michelle Kuei

A podcast for coaches building a coaching biz and want paying clients on repeat.You didn't get certified to spend your days writing captions, second-guessing your offer, and wondering why your DMs are quiet. You got certified to change lives. The marketing part? That's what this show is for.I'm Michelle Kuei, Business and Marketing Coach for Coaches and creator of the Client Enrollment Method. Every week, I share the exact strategies, scripts, and shifts my clients use to build coaching businesses that bring in consistent, paying clients.You'll hear:How to position your offer so the right people say yesWhat to say in your content (and what to stop saying immediately)How to turn your story into your strongest marketing assetWhat to do when nothing seems to be workingIf you're done with the random advice cycle and ready for a real system, you're in the right place.New episodes weekly. Bring a notebook.
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Language: en-us

Genres: Business, Entrepreneurship, Marketing

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#253: Which Platform Should You Be On
Episode 253
Sunday, 11 October, 2026

Substack was the answer a few months ago. Now it’s YouTube. Next month it’ll be something else.If you’ve been bouncing between platforms, hoping the next one finally brings clients, this episode gives you a simpler way to decide.I walk you through the three categories every social platform falls into: search, feed, and conversation. You’ll hear what each one does for your coaching business and the two I want every coach to have. The real goal behind all of it is getting your dream client comfortable enough to talk to you.In this episode:Why a quiet audience doesn’t mean you picked the wrong platformSearch, feed, and conversation platforms, with examples of eachThe free listing ICF members should set up this afternoonHow a clear message helps the algorithm show your content to the right peopleWhy you don’t need a paid community platform to build a communityThe two-platform rule: one search, one conversationWant to build this out week by week with me? Come join the Builder Room: builderroomforcoaches.comGot a question of your own? Office Hours is free and live every Saturday at 9 AM PT: coachwithclients.co/office-hoursDrop me a line and share your thoughts!About the host:Michelle Kuei is a business and marketing coach for coaches. She helps coaches across all niches stop chasing clients and start attracting them using her Client Enrollment Method. She's the founder of Elevate LifeCoaching, the creator of the Coach With Clients Academy, and the host of the Make It Visible podcast and Office Hours with Michelle, live every Saturday on YouTube.An ICF-accredited coach (iPEC), certified copywriter, and Top 15 Coach in Los Angeles, Michelle built her coaching business while working full-time as a pharmacist. Learn more at michellekuei.com.Subscribe & review:If this episode helped you, the best thank-you is a quick rating and review wherever you listen. 🐦 SOCIAL STUFF:Substack ➔   / dearcoach.substack.comInstagram ➔ /@elevatelifecoachFacebook ➔   / coachmichellekueiLinkedin ➔   / michellekueiWebsite ➔ michellekuei.comBook a strategy call with Michelle ➔ http://coachwithclients.co/strategycall

 

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