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The Managing Editor ShowAuthor: Jess Tyson
Why is it so hard to work with editors? Why don't my guest post submissions get approved? What's wrong with my writing? The Managing Editors to the rescue! This weekly podcast features serial managing editor Jess Tyson and a slew of highly intelligent yet perfectly rational guests. Jess's years of experience and high level of hilarious snark make this show a can't-miss exploration of all things writing, editing, and content without too much sassy bullshit. Promise. Language: en Genres: Business Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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EP029: How the Hell Do I Pick an Editorial Strategy?
Tuesday, 20 June, 2017
Let me stop you right there, fam. You have to stop thinking about your strategy as *your* strategy...(wha?)... because it’s not FOR YOU. It’s for your audience! Don’t write about what you want… write about what THEY want. Once you have stepped back and considered that your editorial strategy has very little to do with what you want or need, it sets you on the right path for building an audience that fits. I can tell you right now that it will involve asking questions, reading up, and stalking your competitors so get your Google ready! LINKS Ceralytics RivalIQ Answer the Public MUSIC Luigi Boccerinni - String Quintet in E major, Op. 11, No. 5 (Minuetto) Pretty Lights - My Other Love
