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SUGTalksAuthor: UK & Ireland SAP User Group
SUGTalks is the official UKISUG Podcast, aimed at driving success and making your job easier, providing an independent channel for all of your SAP needs. Hosted by Craig Dale, alongside our special guests, SUGTalks takes a look at the opportunities and challenges facing SAP users today.To learn more about the UKISUG referral scheme, visit: https://www.sapusers.org/community-referral-scheme Language: en-gb Genres: Technology Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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An Interview with Sonia Nash, Head of Business AI, SAP UK&I: AI Adoption and an Unconventional Route into Tech
Episode 8
Wednesday, 22 April, 2026
In our latest senior leader interview, Craig is joined by Sonia Nash, Head of Business AI at SAP UK and Ireland.Sonia shares her unconventional career journey - from accounts payable into automation, solution advisory and now leading SAP's Business AI focus. She reflects on the mentors who shaped her path, the importance of curiosity, and why you don't need to be a developer to build a rewarding career in tech.Craig and Sonia also discuss the shift from AI skepticism to genuine enthusiasm among SAP customers, how organisations can get started with Joule and SAP Business AI, and why agentic AI is the most exciting development across the community. They also explore what it will take to attract more women and diverse talent into STEM and SAP careers.You can access SAP's Discovery Center here: https://discovery-center.cloud.sap/ai-catalog/To learn more about the UKISUG referral scheme, visit: https://www.sapusers.org/community-referral-scheme
