 |
The Purposeful StrategistAuthor: Belden Menkus
I want to shift the discussion about organisational purpose from being about what organisations and leaders should do, to take a practical look at what they are doing now. We hear how business leaders across a range of industries think about purpose, and we explore how they make purpose a building block of their business strategy. Through our conversations, we get their insider tips on the how of bringing purpose and strategy to life. Language: en Genres: Business, Education, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
Listen Now...
The "So What" of Energy Data: Cutting Cost and Carbon at IMSERV
Episode 194
Wednesday, 9 September, 2026
In this episode of The Purposeful Strategist, Belden Menkus speaks with Jo Cox, Chief Executive Officer of IMSERV Europe, about leading change at a trusted and long-established energy business.IMSERV Europe provides meter and data services to the UK’s commercial and industrial energy sector, installing and maintaining meters, collecting consumption data, and ensuring its accuracy for utility providers and the regulator. Jo joined as CEO in early 2025 with the aim of accelerating the business and sharpening its role in the energy transition.In their conversation, they discuss:What IMSERV does and where it sits in the energy system: the meters behind business energy bills, the data that validates them, and the importance of keeping those bills accurate.The three pillars of Jo’s strategy: high-performing field engineers, data accuracy across large meter portfolios, and the IMSERV Astral platform which aims to convert the data into high-impact energy and carbon savings.Working with private equity: how being PE-backed shapes decision-making, why Jo treats investors as business partners, and how she balances investing for growth against de-risking the business.Jo’s approach to leadership and her advice for any first-time CEO: don’t lead with an ego.IMSERV Europe: https://www.IMSERV.com/Menkus & Associates: https://www.menkus.com/Supported by Norman Broadbent: https://www.normanbroadbent.com/Belden Menkus is the Managing Director of Menkus & Associates, the strategy firm for businesses with a broader purpose. His McKinsey training combined with more than 30 years working at Board and ExCo level gives him both the analytical rigour and the relational experience that complex, high-stakes leadership situations demand.Belden hosts The Purposeful Strategist, a weekly podcast. It explores how senior leaders bring purpose to life through strategy and reflects the same questions that drive the consulting work.
