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Today in TechThe No. 1 tech publisher. We report on the hottest tech trends from leading experts and the biggest brands. Author: Foundry
Host Keith Shaw and his expert guests discuss the latest technology news and trends happening in the industry. Watch new episodes twice each week or listen to the podcast. Language: en Genres: Technology Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Pega’s Alan Trefler: Why most AI projects fail | Ep. 246
Tuesday, 16 September, 2025
Artificial intelligence is powerful, but are businesses using it the wrong way? In this episode of Today in Tech, host Keith Shaw sits down with Alan Trefler, Founder and CEO of Pega, to discuss why so many AI projects are failing and how companies can still unlock real value from generative AI and agentic AI. Alan shares why organizations confuse design-time AI (for creativity and planning) with run-time AI (for execution and reliability), and why that mistake leads to unscalable, risky, and sometimes embarrassing outcomes. From failed AI pilots to the hype around agents, Alan breaks down: Why at least 40% of AI projects fail The dangers of running your business on “prompts” The three categories of AI every business leader must understand How workflows, not prompts, create predictability and trust The future of agentic AI, and how to avoid repeating today’s mistakes
