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Today in TechThe No. 1 tech publisher. We report on the hottest tech trends from leading experts and the biggest brands. Author: Foundry
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AI Can Write the Sales Pitch, But Can it Close the Deal?
Tuesday, 2 June, 2026
Artificial intelligence is rapidly changing the world of sales, from automating CRM updates and RFP responses to generating outreach emails and analyzing negotiations. But as AI becomes more autonomous, a bigger question has emerged: what parts of sales should still stay human? In this episode of Today in Tech, Keith Shaw speaks with Ray Meiring, CEO of QorusDocs, about the future of AI in enterprise sales, the rise of agentic AI workflows, and why trust, empathy, and human relationships still matter in high-stakes business deals. The discussion explores how AI is transforming RFPs, automating administrative work, accelerating prospecting, and even preparing sales teams for negotiations. But it also looks at the growing risks of over-trusting AI, the creepiness factor of hyper-personalized selling, and why complex enterprise deals may still depend on handshakes, conversations, and human judgment. Topics include: • Agentic AI and autonomous sales workflows • How AI is changing enterprise RFP processes • Why AI works best for transactional tasks • The future of buyer-to-seller AI interactions • Trust, empathy, and emotional intelligence in sales • The risks of AI-generated communication • Why trade shows and in-person relationships may matter even more Subscribe for more conversations on AI, enterprise technology, cybersecurity, and the future of work.
