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The Superabound Podcast  

The Superabound Podcast

Author: Erin Aquin & Steve Haase

If you are a business owner or leader who is scaling, chances are you are juggling a lot of things, not only in your business but in your personal life. Join Master Coaches Erin Aquin and Steve Haase for a show dedicated to creating success in your business without burning out. Visit: besuperabound.com/podcast for full show notes and bonus content
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Language: en-ca

Genres: Business, Entrepreneurship, Marketing

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353: Don't raise your prices until you do this
Episode 348
Wednesday, 15 April, 2026

If you have ever wondered, "Should I raise my prices… or would that break trust with the people I serve?" this episode will help you think that through. In this solo coffee chat, Erin Aquin shares three non-negotiables to have in place before you increase your rates, especially if you are a service-based business. You will walk away with a clear, grounded way to make a pricing decision you can stand behind, without turning your clients into guinea pigs, and without asking your nervous system to carry the weight of a decision you are not ready to hold yet. This is for business owners who want their pricing to reflect real value, real care, and real results, not a trend, a panic response, or because "everyone else is doing it". In this episode, you will learn: Why "raise prices to fix the problems" is a disaster waiting to happen The systems you need to audit before you charge more, so the experience actually matches the price. What "consistent delivery" really means when your time and energy are the product How to think about results and proof with integrity, especially if you are newer in your work or still refining your craft. At Superabound, we care about building businesses that protect your life, not ones that consume it. Pricing is part of that. If this episode brings up Static for you, that is not a sign you are doing it wrong. It is often a sign that something important wants your attention before you make the next decision. If you want to explore that further with Erin as your coach, learn more about working with her at besuperabound.com/consultation

 

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