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The Game w/ Alex HormoziThe Game Author: Alex Hormozi
Welcome to The Game w/Alex Hormozi, hosted by entrepreneur, founder, investor, author, public speaker, and content creator Alex Hormozi. On this podcast youll hear how to get more customers, make more profit per customer, how to keep them longer, and the many failures and lessons Alex has learned on his path from 100M to 1B in net worth. Language: en Genres: Business, Education, Entrepreneurship, How To Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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How to Grow Your Brand In 2026 | Ep 958
Episode 965
Thursday, 2 April, 2026
Book Your Spot To Join The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegasIn the past 12 months, Alex Hormozi's social media exploded with 3 billion impressions and 4.5 million new subscribers, setting the stage for a record-breaking $105 million in sales for his books in one weekend. But how did he achieve this? Branding. In this episode, Alex breaks down his approach to creating an influential brand online, including leveraging emotional connections and associating a business with positive outcomes that resonate with the target customer.In this episode00:00 What is branding and why does it matter?06:30 The difference between advertising and branding11:03 How good branding makes money13:58 Pairing a brand with the ideal customers’ interests20:53 Bouquet framework for growing your brand26:19 Leveraging positive product experiences28:24 Three measures for brand strength32:43 Dealing with the risks of new brand pairingsMore Value:Download your free personalized $100M scaling roadmap in under 30 seconds: https://www.acquisition.com/roadmap?el=yt-alex-486r&htrafficsource=youtubeJoin The Live Scaling Workshop In Las Vegas: https://www.acquisition.com/o-vegasDiscover The Easiest Business I Can Help You Start (Free Trial): https://www.skool.com/hormoziFree Books and Video Courses: https://www.acquisition.com/trainingGet the $100M Book Bundle: https://shop.acquisition.com/pages/100m-book-bundleFollow Alex Hormozi’s Socials:LinkedIn | Instagram | Facebook | YouTube | Twitter | Acquisition
