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IABC Edmonton PodcastAuthor: IABC Edmonton
The IABC Edmonton podcast is a great way to sharpen your professional skills in the world of corporate communications. Join IABC Edmonton Past President, Marvin Polis as he interviews experts in their field. Search for IABC Edmonton in Apple Podcasts, Spotify or your other podcast app. Language: en-ca Genres: Business Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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023 The state of digital journalism - Mack Male, Taproot Publishing
Monday, 10 December, 2018
The economics of journalism remain in flux, and that is having repercussions on both paid and earned media. As the tech giants have gobbled up advertising dollars, we're seeing a shift in journalism toward direct reader support. This has implications that you need to consider. It means utilizing the digital means of production and distribution at your disposal to tell your own stories is more necessary than ever, but that's not enough. How can you ensure others will pay attention to you in the future? IABC Edmonton Past President, Marvin Polis, interviewed keynote speaker Mack Male from Taproot Publishing at the Digital Tipping Point conference in Edmonton. TO SUBSCRIBE TO THE IABC EDMONTON PODCAST Search for IABC Edmonton in iTunes, Apple Podcasts or your podcast app.
