The Big Event

Author: Kyle Hilsey

"The Big Event", hosted by Advanced Staging Productions, covers all aspects of the event industry. With episodes discussing audio, video, lighting, and so much more. Listen to event experts discuss their opinions and insights on the industry, and keep up to date in the event space. Learn how Advanced Staging Productions makes every event the big event!
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Language: en-us

Genres: Business, Technology

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Emerging Sales Strategies
Episode 2
Thursday, 29 January, 2026

The Big Event by Advanced Staging Productions brings you deep dives into every corner of the event industry—from audio and video to lighting, technology, and more. Each episode features industry experts who share valuable insights and trends to keep you informed and ahead.In this episode, Bill McEwen, Vice President of Strategic Development does a deep dive into how the event industry’s sales landscape is evolving. From emerging sales trends and shifting client expectations to team dynamics, strategic partnerships, and what’s next on the horizon, this conversation offers actionable insight for sales and event professionals alike. Tune in to learn how modern sales strategies are shaping the future of live events—and how to stay ahead of the curve.