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The MindShift Podcast with Darrell EvansAuthor: Darrell Evans, Digital Marketing and Business Growth Strategist for Established Businesses
Are you an entrepreneur, founder, or marketer wondering why your marketing isnt converting as well as it used to?Are AI tools making things easier or more confusing?The MindShift Podcast, hosted by Darrell Evans, a 34-year entrepreneur, business growth strategist, digital marketing expert, early AI adopter, and Founder/CEO of MindShift Digital, delivers straight-talk insights, proven frameworks, and real-world strategies to help you grow smarter in todays AI-disrupted landscape.Drawing from 34 years in business and over 300M in client revenue generated, Darrell cuts through the noise to help you adapt, scale, and lead.Youll discover answers to questions like:Why isnt our digital marketing working anymore, even though were running ads, doing SEO, and posting content?What are the best ways to start using AI in marketing without disrupting our business?Why is our cost per lead going up while conversion rates are going down?Which marketing channels actually drive growth in 2025, and which ones are a waste of time?How do we measure real ROI from campaigns, not just vanity metrics?Should we build an internal marketing team or hire an agency/fractional CMO for faster growth?Each week, youll hear practical strategies, timeless principles, and AI-powered marketing insights that help you build predictable growth systems, even if you're a team of one.Whether you're stuck, scaling, or simply need clarity on your next best move, this show will help you shift your thinking, upgrade your strategy, and take action with confidence.Subscribe now and join thousands of business leaders ready to lead the future, not get left behind. Join our free newsletter at https://www.darrellevans.net/playbook Language: en-us Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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372: Why High-Ticket Lead Generation Fails: The "Invisible" Phase of the Buyer’s Journey
Wednesday, 25 February, 2026
I had a recent conversation with a local service business owner that stopped me in my tracks. After 35 years in business and helping 600+ companies grow, I keep seeing the same costly blind spot — and most owners don't even know it exists. If you run a high-ticket service business with a long buyer cycle, your marketing might be working against you in a way no one's talking about. The real reason your perfect prospects are choosing someone else has nothing to do with your ads, your website, or your budget. This one will shift how you think.Here's the next best step: https://www.darrellevans.net/subscribe No tactics. No trends. Just clear thinking on what actually works from three decades of working with $1M+ businesses that have outgrown tactics but need strategic clarity.
