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The Lifestyle EntrepreneurAuthor: Mark Taylor
We believe in working less and living more. It's my goal to help you build a business and marketing strategy that is life giving, not soul sucking. So if you're on a mission to grow a brand you love then subscribe now. Every week I'll provide you with actionable advice, inspiring stories, and a dose of inspiration to help you make the most of your money. From marketing, AI, Google, Ads, organic content marketing, and SEO. You'll find growth strategies that work for you. WITHOUT requiring you to post 10x a day on social media. Language: en Genres: Business, Entrepreneurship Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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#43 - From Dehydrated Runner to $100M Food Tech Play: Larry Oliphant on Betting Big on the Right Idea
Friday, 13 March, 2026
Larry Oliphant has spent decades in the food and hospitality space, working with the likes of Microsoft, General Motors, and some of the biggest names in food and dining. Now he's the founder of Vivid Innovation Group and he's on a mission to change how the world eats, one hot meal at a time.In this episode, Larry breaks down the real framework behind validating a business idea (hint: it has nothing to do with asking AI), why most entrepreneurs are playing in their business instead of building one, and how he spotted a 20-year-old technology called Hot Logic that's sitting on top of a $1 trillion industry, completely untapped.We also get into the razor and blade model, why you can never save yourself to greatness, and what business partnerships have in common with marriage.If you've got a business idea you've been sitting on, or you're already in the game and wondering why growth feels harder than it should, this conversation is exactly what you need to hear.If this is clicking for you, I go way deeper on this stuff inside the Autogrowth Academy. Link below.https://autogrowthacademy.com/Reach out to Larry here:pr@hotlogichospitality.com — for commercial/business inquiries about Hot Logic Hospitalitylarryoliphant1@gmail.com — for general reach-outs or anyone needing help
