Syncing with ServiceNow

Author: XenTegra

Welcome to Syncing with ServiceNow, the podcast where we explore how ServiceNows powerful platform is transforming businesses and IT operations worldwide. Hosted by XenTegra, a trusted ServiceNow partner, we dive into the tools, innovations, and strategies that help organizations streamline workflows, boost productivity, and deliver exceptional customer experiences.Each episode brings you expert insights, real-world success stories, and actionable tips to unlock the full potential of ServiceNowfrom IT service management and operations to HR, customer service, and beyond. Whether youre a ServiceNow pro, a decision-maker, or just getting started on your journey, this is your go-to resource for staying ahead in the world of digital transformation.Tune in, stay informed, and lets sync up to revolutionize your business with ServiceNow.
Be a guest on this podcast

Language: en-us

Genres: Business, Technology

Contact email: Get it

Feed URL: Get it

iTunes ID: Get it

Get all podcast data

Listen Now...

From Legacy CRM to AI-Driven Quote-to-Cash: Why ServiceNow Is Rewriting the Sales Lifecycle
Episode 54
Wednesday, 4 February, 2026

Legacy CRM systems slow sales teams down with manual data entry, disconnected tools, and error-prone handoffs from quote to delivery. In this episode of Syncing with ServiceNow, host Fred Reynolds is joined by Kristin McDonald to break down how ServiceNow’s AI-native CRM approach is changing that reality.Using ServiceNow’s blog “Legacy CRM Steals Time, AI Returns It” as a starting point, the conversation goes far beyond quoting. Fred and Kristin explore how AI transforms the entire quote-to-cash lifecycle—reducing data chaos, improving deal accuracy, and creating tighter alignment between sales, delivery, and service teams.They dig into real-world challenges like duplicate accounts, inconsistent SKUs, contract translation gaps, and the hidden friction that appears after deals are signed. The discussion highlights how AI can help parse contracts into serviceable data, automate SLAs, improve personalization without breaking standardization, and unlock true lifecycle visibility across CRM, service delivery, and finance.If you’re responsible for CRM strategy, ServiceNow implementations, or modernizing your quote-to-cash process, this episode offers a practical look at where AI delivers real value—and why CRM built on a unified platform matters more than ever.