With The Brand Author: WPR A podcast brought to you by the team at WPR. Each episode we take a deep dive into a famous brand's social media accounts to find out what makes their digital marketing tick. Be a guest on this podcast Language: en-gb Genres: Business, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Get all podcast data

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With The Brand x LBC
Episode 6
Friday, 8 October, 2021

Ever wondered how to make content go viral? If so, this is the episode for you...We chat to Ollie McGrath, the Senior Social Media Editor at national radio station LBC. With thousands of engagements per week across Facebook, Instagram and Twitter, LBC lead the way when it comes to reflecting the news agenda on social. We chat about how the LBC team repurpose their radio output online, how to identify that 'killer' content and what the future of social media will look like for radio brands.

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