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This is Growth!  

This is Growth!

Author: Daphne Lopes

In this podcast, we help you build and scale your SaaS business using customer-led growth strategies. Here you're going to learn how to transform Customer Success into the second growth engine of your business. We talk to the experts and the do-leaders. And they share their secrets to help you unlock the next level of performance of your Customer Success team while focusing on the most important aspect of CS: delivering customer outcomes.
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Language: en

Genres: Business, Management

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Growth Pill: Journey Orchestration Sounds Great. Here’s Why It’s So Hard in Practice.
Wednesday, 14 January, 2026

Customer journey orchestration is everywhere right now. Slides. Demos. Board decks. But most CS teams are trying to force customers through a neat journey that doesn’t exist.In this Growth Pill, I break down:Why rigid customer journeys fail in the real worldWhat “journey orchestration” actually means in practiceWhy AI is exciting, but also dangerous, without the right dataWhy you need both structured and unstructured dataAnd the one move CS leaders should make in 2026 if they want to move fastIf you’re a Customer Success leader experimenting with AI, journeys, or orchestration, this is a reality check worth watching.

 

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