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The Content 10x PodcastAmy Woods, Founder of Content 10x, reveals strategies, ideas, tips and tricks to help you unleash the power of content repurposing! Author: Amy Woods
Maximize the return from every piece of content that you create! This podcast will teach you how to repurpose your content like a pro. Whether you're a podcaster, blogger or video content creator - creating great content is never easy. Neither is keeping up with the ever growing array of social media platforms. Content repurposing is a critical activity to ensure that your content finds it's audience and your message is heard. Amy Woods, Founder of Content 10x, reveals everything you need to know about content repurposing in biweekly episodes released every other Thursday! Find out more at www.content10x.com Language: en Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Why Getting Cited by AI Requires More Than a Great Website
Episode 365
Wednesday, 7 October, 2026
There's a lot of advice out there about getting found by AI, and most of it starts and ends with your website. Structured data, page structure, authoritative content. That advice isn't wrong in any way, it's just incomplete.In this episode, the first of a three-part miniseries, host Amy Woods looks at what's changed in how B2B buyers search, and why getting cited by AI depends on more than a well-optimized page.Buyers are increasingly turning to ChatGPT, Claude, and Perplexity for answers instead of scrolling through search results, and Google is leaning further into AI-generated summaries and it’s AI-mode (which is basically GEO). Ranking on page one of SERPS used to be the goal. Getting cited by AI is quickly becoming the new one, and it works by a different set of rules.Find out:Why buyer search behavior has shifted away from traditional Google resultsThe difference between ranking for search and getting cited by AIThe technical SEO advice everyone's giving (schema, E-E-A-T, page authority), and why it's good but incomplete on its ownWhat AI is looking at beyond your website when deciding who to citeWhy content repurposing has become an authority-building strategy, not just an efficiency oneImportant links & mentions:Blog post about this episodeGet Found by AI: The B2B Checklist (free download)Zero-Click, AI Search, and the Last-Click Attribution Trap: What B2B Marketers Need to Know with Amanda NatividadB2B content strategy series on YouTubeAmy on LinkedInContent 10xAmy’s book: www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)Amy Woods is the CEO and founder of Content 10x, a creative agency that provides specialist content strategy, creation and repurposing support to B2B organizations.She's also a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content marketing.Join thousands of business owners, content creators and marketers and get the latest content marketing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter
