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The Content 10x Podcast  

The Content 10x Podcast

Amy Woods, Founder of Content 10x, reveals strategies, ideas, tips and tricks to help you unleash the power of content repurposing!

Author: Amy Woods

Maximize the return from every piece of content that you create! This podcast will teach you how to repurpose your content like a pro. Whether you're a podcaster, blogger or video content creator - creating great content is never easy. Neither is keeping up with the ever growing array of social media platforms. Content repurposing is a critical activity to ensure that your content finds it's audience and your message is heard. Amy Woods, Founder of Content 10x, reveals everything you need to know about content repurposing in biweekly episodes released every other Thursday! Find out more at www.content10x.com
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Language: en

Genres: Business, Entrepreneurship, Marketing

Contact email: Get it

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What Is a B2B Content Strategy (And Why Does It Matter)
Episode 354
Wednesday, 22 April, 2026

Do you commit random acts of content?We’re excited to launch a brand new seven-part series on B2B content strategy, and this first episode is all about getting back to basics and addressing what a content strategy is.Many B2B marketing teams are producing a lot of content, but when you ask why it exists, who it's for, or whether it's working, the answers aren't always clear.Host Amy Woods explains what a content strategy is, why it matters, and how it differs from a content plan or a campaign.Amy also explores why “random acts of content” rarely lead to consistent results, and what B2B teams need to put in place to create content that truly supports business goals - especially in longer, more complex buying cycles.Whether you're building a strategy from scratch or sense-checking what you already have, this is the place to start.Find out:What a B2B content strategy is – and why it mattersThe difference between strategy, plan, and campaignWhy content without a strategy often lacks directionThe key components of a strong content strategy and the questions every content strategy should answerWhy strategy is so important in B2B and stakeholder alignment is criticalHow to use your strategy as a filter for day-to-day content decisionsImportant links & mentions:Blog post about this episode: https://www.content10x.com/354 Take the B2B Content Operations Benchmark: https://www.content10x.com/benchmark Amy on LinkedIn https://www.linkedin.com/in/amywoods2/ Content 10x: https://www.content10x.com/Amy’s book: www.content10x.com/book (Content 10x: More Content, Less Time, Maximum Results)Amy Woods is the CEO and founder of Content 10x, a creative agency that provides specialist content strategy, creation and repurposing support to B2B organizations. She's also a best-selling author, hosts two content marketing podcasts (The Content 10x Podcast and B2B Content Strategist), and speaks on stages all over the world about the power of content marketing.Join thousands of business owners, content creators and marketers and get the latest content marketing tips and advice delivered straight to your inbox every week https://www.content10x.com/newsletter

 

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