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Demand Decoded: Demand Generation & Business GrowthAuthor: Blend
Decode the secrets of successful B2B digital marketing with Demand Decoded, the podcast hosted by Blend, a B2B website and demand generation agency. Our show focuses on breaking the mould of traditional B2B marketing tactics, providing actionable insights that you can use to transform your marketing into a revenue-generating machine. With a team of experts from Blend as our main hosts, we delve into the latest trends and strategies to help you become a better marketer. We cover topics like:- Lead generation vs. demand generation- B2B marketing strategy- Digital marketing tactics- Creating demand- Marketing attribution- Outdated and ineffective marketing strategies- Content marketingSo, if you're ready to take your digital marketing strategies to the next level, tune in to Demand Decoded and decode the secrets to B2B marketing success. Language: en-gb Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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More Data Is Marketing Your Marketing WORSE
Episode 107
Sunday, 15 February, 2026
In this episode, Dan and Phil break down why data abundance is actually crippling B2B marketing, from bloated CRMs packed with duplicates and stale records to attribution platforms that misdirect your budget. They explore why your integrations fail to deliver on their promises, how misaligned systems create internal confusion, and crucially, why your sales conversations are often more valuable than any software metric. Learn which data you can actually trust, how to operationalise insights effectively, and the strategic thinking that AI can't replace. Click here to subscribe to the new Demand Decoded YouTube channel. Click here to see how we can help you drive demand for your business.












