 |
The Clearly Product Book Club Podcast - Clearly ProductBook Club Podcast Author: Clearly Product
Once a month well be reviewing and discussing one book, chosen because it covers some concept that is required to be a strong product person. Well be discussing these topics from our perspectives as Bay Area tech professionals to share with the Clearly Product audience. Language: en-us Genres: Technology Contact email: Get it Feed URL: Get it iTunes ID: Get it |
Listen Now...
Episode 12: Just Enough Research
Wednesday, 31 July, 2019
Every product manager builds things for customers, and knowing just who your customers are-what their needs, hopes, desires, frustrations and goals are-is the bedrock of all the work we do. But how do you go about learning that? And how do you know when you've learned enough and can get back to building? Well, does has Erika Hall have the book for you! Listen in as Sandi MacPherson and I dive into Just Enough Research and discuss how we've used the tools and tactics presented there to help us get the best things to customers. We talked through the Who, What, When, Where, How, and Why of user research.
