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B2B Marketing - A Guidebook for the Classroom to the BoardroomAuthor: B2B Marketing Guidebook
This is the B2B Marketing Guidebook podcast featuring some of the best B2B marketers who have been specially selected as authors and contributors. The book will be published in Q4/2020 with international leading publishing company Springer. With this podcast you can already now get tuned in for that new B2B marketing book. Your host is the Chief Editor and international recognized and awarded marketer Uwe Seebacher. Join in and have fun! Self-assess your marketing for free: https://www.iqsn.de/L60/cawi/mrc_20_EE_MRAV2/1_1_1/DE.php?UUIDmcy-Art Support this podcast: https://podcasters.spotify.com/pod/show/b2bmarketingguidebook/support Language: en Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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"Is LeadScanning in the New Normal still an issue or even the game changer for the subscription economy" featuring LeadOn CEO Oliver Nolte
Thursday, 27 May, 2021
Many believe lead scanning is dead as tradeshows and events belong to the past in the New Normal after the COVID pandemic. But what Oliver in this little coffee talk is talking about was even amazing Uwe himself, as connoisseur of the industry. It looks like that this topic is the new hidden champion when it comes to self-generated lead development through the clients themselves. Tune-in and find out how and why clients start developing leads for their suppliers, about how in the Asset-as-Service economy lead scanning will be your game changer and how you can profit from Oliver´s very special presentation for our community of this podcast getting one free workshop with some of his experts for your organization worth approximately 2500,- Euros. --- Send in a voice message: https://podcasters.spotify.com/pod/show/b2bmarketingguidebook/message Support this podcast: https://podcasters.spotify.com/pod/show/b2bmarketingguidebook/support
