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The Frontify Podcast  

The Frontify Podcast

Author: Frontify

Language: en

Genres: Business, Marketing

Contact email: Get it

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#14 Why Ethical Branding Matters, with Gia Stridbeck & Freddie Öst from Snask
Thursday, 5 May, 2022

Why are brand ethics so important today? As a company, is it enough to simply act ethically, “just because,” or do you need to deliver on it continuously? How does a more ethically focused brand impact your bottom line, and can you even afford not to include it in your brand strategy? In this episode, we’re joined by Gia Stridbeck and Freddie Öst from Swedish agency, Snask, as we discuss the value of ethical branding, and how you can turn your company beliefs into positive change.

 

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