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The CEO Project Podcast  

The CEO Project Podcast

Author: Jim Schleckser

Want to build a great business? The CEO Project Podcast and host Jim Schleckser brings proven tools and techniques to scale your business. Each episode dives deep into a critical business topic for CEOs of mid to large-sized firms.
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Language: en

Genres: Business, Careers, Entrepreneurship

Contact email: Get it

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iTunes ID: Get it


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Master the Art of Saying No- Your Guide to Remarkable Sales Growth
Monday, 7 July, 2025

What’s the secret behind remarkable sales growth—especially when it comes from landing just a few large, high-stakes accounts? If you’re tired of chasing endless leads with little payoff, this episode will show you how to stop playing the numbers game and start playing a smarter one. You’ll discover what truly drives growth in companies that consistently win big deals—and how to build a sales process that scales beyond one superstar rep. You’ll walk away from this episode with: A structured large-account acquisition process that transforms sales from guesswork to predictable growth. A clear framework for identifying and engaging the right executive sponsors who can actually say yes. Insight into how cross-functional alignment and peer-to-peer trust seal deals—and set your team up for long-term success. Listen now to learn how to engineer remarkable sales growth by mastering the process behind landing big. Check out: [13:20] Why executive sponsors—not procurement—make or break your big sales strategy. [28:45] The one mindset shift that keeps your salespeople from wasting time on the wrong leads. [51:10] How a robust process protects your business when your “rockstar” rep walks out the door. Our Guest: Tom Searcy is a nationally recognized author, speaker, and leading authority on large account sales. His strategies for driving explosive growth are grounded in years of real-world success. Tom is a two-time winner of the Global Gurus “World's Top 30 Sales Professionals” list—ranked #5 in 2024, #8 in 2025, and #1 overall for his expertise in big sales.

 

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