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Cutting Chai Stories: Write copy that feels goodCopywriting 101 for Entrepreneurs Author: Jayati Vora
Click. Click. Click. Thats the sound of you doing anything OTHER than writing your copy. Sales page needs to be written? Ummm, *after* my second cup of chai. Emails are underperforming? Maybe Ill skip the weekly email. Blank page mocking you? Let me scroll other accounts on Instagram When youre feeling stuck with your copy and are in avoid-or-ignore mode, copywriting can feel like a dark art practiced only by mysterious scribes in secret ways. Thats when you either give up on your copy and pay for a template or a copywriter to take the whole damn thing off your plate. Trouble is, you often end up sounding wooden or like someone else entirely if youre even putting copy out there at all. But what to do when you dont have a fancy writing degree and you havent the first clue what to write about? You know the words are important your words are the primary way your audience gets a taste of you, after all and you know that you need to use them more effectively so your audience can find you, hire you, and PAY you. So what's a marketing-shy, overthinking business owner like you to DO??? Thats where I, and Cutting Chai Stories, come in. Im Jayati Vora, a recovering journalist who brings two decades of editing chops, my love of chai, and my style of storytelling to the world of marketing and copy. In episodes of just 15 minutes or less, Ill walk you through the basics of writing your copy yourself, in a voice that your grandma would recognize, and how to be your own brands wingman without slimy marketing tactics. Cutting Chai Stories is jam-packed with highly actionable tips on writing, editing, and storytelling, with a dash of masala, so you can sell your services and products with confidence. Episodes air on Thursdays and feature occasional interviews with business owners whove learned to harness the power of copy, and the marketers and copywriters who work with them. Start connecting with your customers in your copy with my free mini course, delivered to your inbox when you Language: en Genres: Business, Education, How To, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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S4 Ep 22: 15 writing prompts for email marketing and social media
Episode 4
Thursday, 20 October, 2022
Welcome to the final episode of Season 4! Have some writing prompts to tide you over till Season 5,--including one for Halloween--another one for Diwali (or whatever other festival speaks to you)--plus the writing prompt that keeps on givingYou'll want to grab a pen and paper before you dive in!If you liked these prompts but want more guidance and accountability to turn them into marketing content, sign up for my storytelling and marketing workshop on Oct 28th, where you'll actually do some writing during the session and leave with solid drafts to use right away: https://cuttingchaistories.com/product/un-bore-yourself-2/(Seats are limited, because it'll be an intimate session, so don't wait on this)And while I look forward to seeing you back here for Season 5, in the meantime, you can keep in touch for more writing goodness like this on my email list, subscription to which is totally free, and which doesn't take a seasonal hiatus like this show.Sign up to get my twice-weekly email newsletter, Chai in my Inbox, here: www.cuttingchaistories.com/subscribe
