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Channel VoicesAuthor: Channel Voices Podcast
Channel Voices is The Podcast for Future Channel Leaders, where we learn the ins and outs of partner ecosystems through casual conversations with channel professionals from a variety of industries, partner types and geographies. Language: en-ie Genres: Business, Management, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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From Reseller Margins To Consumption Growth | Channel Chewsday
Tuesday, 18 November, 2025
This Channel Chewsday, we unpack how channel partners can replace shrinking resale margins with recurring revenue and usage-based incentives that reward real customer outcomes. We share models, incentives, systems, and culture shifts that turn adoption and retention into predictable growth.• Margin decline across product and software licensing• Shift to subscriptions, cloud, and API consumption• Mechanics of tiered and volume-based pricing• Services as a margin engine for partners• Outcome-based partner recognition over status tiers• Incentives tied to adoption, retention, and upsell• Data, billing, and PRM needed for accuracy• Cultural shift to customer success and enablement• Benefits of predictable revenue and higher NRRAs always, if you've got a question, a story, or an idea for a future episode, drop me a line, and we'd love to feature your insights next week.Channel Voices is currently sponsored by Meter. To stay up to date follow us on LinkedIn. Subscribe to Channel Voices Scope, a monthly LinkedIn newsletter where we provide you with additional information accompanying the podcast. We hope you find this newsletter informative and useful for your career and organisation. Visit www.ChannelVoices.comUntil next time 👋
