Silicon Ranch Radio

Author: Silicon Ranch

Silicon Ranch Radio explores the American solar energy frontier. Listen in as we discover opportunities and challenges, with thought-leaders, industry and technology leaders, and our partners and community members.
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Measuring What Matters: Ann Will on Data, Durability, and Building a Business in Solar
Episode 47
Thursday, 26 February, 2026

In the season‑opening episode of Silicon Ranch Radio for 2026, host Nick de Vries sits down with Ann Will, founder and CEO of Groundwork Renewables, to explore why certainty is the cornerstone of building a durable solar business. From resource assessment and PV soiling to hail resilience and module testing, Ann shares how high‑quality, trusted data enables confident decisions across development, operations, financing, and insurance. The conversation traces Groundwork's role in shaping utility‑scale solar from its earliest days and examines how rigor, consistency, and trust turn risk into long‑term value. For anyone focused on building resilient, high‑performing solar assets, this episode makes the case that certainty isn't optional — it's essential.