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Position Project PodcastAn ongoing exploration by Squad into the power of brand positions and the stories behind them.. Author: Squad
An ongoing exploration by Squad into the power of brand positions and the stories behind them. Language: en-gb Genres: Business, Management, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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George Vestey | Taking a position on family business
Episode 3
Monday, 2 August, 2021
The Vestey family has an amazing history. Starting from the docks of Liverpool in the 1890s they built a global empire. Egg processing in China. Cattle ranches in Australia and South America. And Dewhurst, at one time, the largest chain of butchers in Britain. Today the business is led by George Vestey. The fourth generation of the family. We talked to George about how he retains the strong sense of purpose that’s been instilled in the business over multiple generations.
