Get Hoptimized Podcast

Author: Chris Overlay

Keeping you on the edge of whats happening in the craft beverage marketing universe by sharing interviews with craft beverage insiders and discussing relevant marketing news. Learn more at www.gethoptimized.com or by following us on social media @gethoptimized. 
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Language: en-us

Genres: Business, Marketing

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Free Bird Southern Spring Water with Jay Williams
Episode 69
Tuesday, 7 April, 2026

Send us Fan MailJay Williams, founder of Free Bird Southern Springwater shares the secrets to building a brand with a soul in the competitive canned water market, detailing their explosive growth, Americana branding strategy, and a critical distribution deal with retail giants in United Distributors and Walmart.Visit drinkfreebird.com to connect with Jay Williams and check out the brand-Music Credit-Neon Drive by Punch Deck | https://soundcloud.com/punch-deck Music promoted by https://www.free-stock-music.com Creative Commons / Attribution 3.0 Unported License (CC BY 3.0)https://creativecommons.org/licenses/by/3.0/deed.en_US ---For more information on Get Hoptimized, check out our website or follow us on social media.www.gethoptimized.com@gethoptimized