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Good Content with Shannon McKinstrie  

Good Content with Shannon McKinstrie

Author: Shannon McKinstrie

Open a bottle of pinot grigio or whip up an oat milk latte and relax with your host, Shannon McKinstrie, as she cuts through the obnoxious social media noise, answers all your burning questions, and shares exactly whats working right now in real time. No more second-guessing, its time to level up your social media game the tried and true waywith good content.
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Language: en-us

Genres: Business, Entrepreneurship, Marketing

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Know When to Tune Out the Guru Advice and Trust Yourself
Episode 105
Tuesday, 17 March, 2026

Ten years ago, I never could have imagined that I would be where I am right now, and if you are feeling discouraged when it comes to social media, I want you to know that so much can change in just a year. When I first started out on social media, there were no “rules” but now Instagram is flooded with “guru’s” telling you what to do and what not to do. Not only did it suck all the fun out of social media, it can get confusing with all the conflicting information. So instead of feeling like you’re doing everything wrong when it comes to social media, I want you to think about the advice you’re listening to, does it fit into your life? Does it make sense for you and where you are in life right now? Human connection is the heart of social media, so don’t stress about having perfectly polished content, I want you to keep sharing your heart and making people feel seen in the process. That's such a huge gift and it's helping people become obsessed with you because you get them. How cool is it that you can post a few times a week, show up in stories, document your days in simple ways, and make people feel connected to you and like you're their friend.Featured content in this episode:What I would post for you this weekRecommended episodes:Episode 30: Attract New Followers with Talk to Camera ReelsEpisode 41: Let’s Make Content Creation the Easiest Thing on Your To Do ListEpisode 74: How to Humanize Your Account When You Feel Stuck in Business ModeEpisode 92: This is the Era of Experiences and BelongingEpisode 94: You Want Your Content to Fit Your Life, Not Become Your LifeSend a message!If you use the send a message option above, be sure to include your email address if you would like a reply! (Please allow 3-5 business days for a response) Join me in the Reels Lab! Love this conversation? Make sure to follow and subscribe so you never miss an episode. Connect with me on Instagram!

 

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