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The Backflip EffectAuthor: Ryan Freng & Backflip
Were flipping the scriptliterally. The Lets Backflip Show: Happy Hour had a good run, but its time for a plot twist. Welcome to The Backflip Effect, your new go-to guide for mastering video and marketingwith a side of comedy, drama, and hopefully a little wisdom.Ryan Freng, John Shoemaker, and the Backflip crew tackle all the ups, downs, and unexpected plot twists of running a production company, a creative marketing studio or whatever theyre calling themselves these days. From getting started and failing spectacularly to finding success and navigating daily challenges, theyre sharing it allplus a few trade secrets theyve picked up over 20 years in the game.Whether youre here to build your brand, level up your video skills, or just enjoy a good behind-the-scenes story, youre in the right place.Hit play. Its gonna be awesome. Language: en-us Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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The Power of Live Switching
Episode 6
Wednesday, 23 April, 2025
Live switching technology transforms video production efficiency, allowing real-time editing during filming that saves countless hours in post-production while maintaining professional quality. We explore how this approach revolutionized a recent project where we captured 80+ educational videos in just five days.• Live switching records final edited output during filming, eliminating extensive post-production for multi-camera setups• Green screen keying can be monitored live to ensure proper lighting and camera angles before leaving the set• Complex setups may require multiple switching boards for different functions (main switching, picture-in-picture, keying)• Virtual conferences benefit greatly from live switching, allowing remote participants to interact while maintaining broadcast quality• Software solutions like OBS can provide similar functionality for smaller setups without expensive hardware• Recording individual camera feeds as backups (ISO recording) provides editing flexibility while still saving time• The approach particularly shines for long-form content and projects requiring numerous deliverablesReach out if you need help with consistent, story-driven video marketing for your brand, agency, business, association, or nonprofit.For more information on live video production, visit https://letsbackflip.com/services/live-video-production/For more information about us or to see all the amazing people we work with, check out our website:https://www.letsbackflip.com
