No Bull Ideacast

Author: BH&P

The No Bull Ideacast is a podcast about real change and the role marketing plays in making it happen.Hosted by Becky Holland, founder of behaviour change agency BH&P, this show digs beneath the surface of modern marketing to explore what it really takes to create inside-out impact the kind of change that starts with people, spreads through organisations, and ripples out across industries and society.Each episode features frank, insightful conversations with senior marketers, business leaders, and investors. Together, we unpack the messy realities behind brand transformation, cultural influence, and stakeholder engagement from frontline teams to boardroom decisions, supply chains to creative campaigns.Because marketing isnt just about shifting products. Its about shaping narratives, aligning actions, and building the momentum for systemic change.No buzzwords. No fluff. Just sharp thinking, bold ideas, and a belief that marketing done right can drive real impact.
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Language: en-gb

Genres: Business, Entrepreneurship, Marketing

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Supply Chains, Ginger, and getting the Boom, with Nella Jansson-Wright from Moju
Episode 5
Wednesday, 19 November, 2025

Send us a textIn Episode 5, Becky is joined by Nella Jansson-Wright, head of supply, operations and impact at Moju. In this episode we are going downstream, looking not at consumers, and how we create impact through influencing buyer behaviours - but at the importance of influencing behaviour in supply chains.So, how can you build meaningful relationships between people and businesses? By aligning on values and goals, sharing your strategies and purpose. And when your values are built spending summers in the Finnish archipelago, you are going to prioritise nature and health in the work you do.We talk about functional shots, about Tony's Chocoloneley and the Cacao Open Chain, about how and why ginger and turmeric are grown in Peru, and about how to support manufacturing partners around the world as you scale.For more insights and to stay up to date with all the latest information from BH&P, visit our website, or follow us on LinkedIn.BH&P is a B Corporation, certified in September 2023, and on a mission to create meaningful growth for brands with purpose. From scale-up to Enterprise, we're here to help.