ModelZ

Author: Jocelyn Turlan

ModelZ is a podcast that explores behavioural economics, persuasion techniques and strategy archetypes.
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Language: en

Genres: Business, Marketing

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Pacing & Leading - Persuasion techniques
Episode 1
Wednesday, 1 April, 2020

In this episode, we're going to see how Jordan B Peterson uses pacing and leading (and he does a lot). Whilst pacing and leading is a pretty common form of persuasion, we're often pretty bad at it in our daily lives. This episode will look at three principles to make it more effective.