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REWORKAuthor: 37signals
A podcast by 37signals about the better way to work and run your business. The REWORK podcast features the co-founders of 37signals (the makers of Basecamp and HEY), Jason Fried and David Heinemeier Hansson sharing their unique perspective on business and entrepreneurship along with host Kimberly Rhodes. Language: en Genres: Business, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Making things that multiply
Episode 179
Wednesday, 14 January, 2026
Good ideas rarely belong in just one place. This week, Jason Fried and David Heinemeier Hansson share how 37signals lets concepts move freely across products, turning one solid idea into many useful ones. They talk about borrowing from the past without getting stuck in it, giving new concepts time to catch on, and keeping space for creativity as products evolve.Key Takeaways00:11 – Letting strong ideas travel between products02:49 – Giving each product its own design voice07:26 – Bringing back old features when it makes sense12:03 – Avoiding nostalgia just for the sake of it17:55 – Using real-world use to guide product improvements22:10 – Keeping your creative process flexible23:57 – Leaving space for fun in the design31:13 – Designing around feel instead of rulesLinks and ResourcesNewcity Design magazineSegura Inc. (Carlos Segura’s Design Firm)Fizzy is a modern spin on kanban. Try it for free at fizzy.doRecord a video question for the podcastSign up for a 30-day free trial at Basecamp.comBooks by 37signalsHEY World | HEYThe REWORK podcastThe Rework Podcast on YouTubeThe 37signals Dev Blog37signals on YouTube@37signals on X
