The Multifamily Podcast

Author: Ronn Ruiz & Martin Canchola of ApartmentSEO.com

Welcome to The Multifamily Podcast Hosted by Ronn Ruiz and Martin Canchola, Co-Founders of ApartmentSEO.com. Join us for insights into apartment marketing, multifamily real estate, trends and news.
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If You’re Not Showing Up in AI…You Don’t Exist (Multifamily Wake-Up Call) featuring Michael Moon, Director of Product at ApartmentSEO.com
Episode 58
Tuesday, 19 May, 2026

Welcome to The Multifamily Podcast with Ronn and Martin powered by ApartmentSEO.com. Today is going to be a fun topic and of course one of my favorites! Most multifamily marketers are still playing by Google’s rules… while renters are already moving somewhere else. They’re going from Google… to Apartments.com… to Instagram… and now—straight into AI. So the question is… are you showing up there or are you invisible? Today we’re diving into one of the biggest shifts happening in our space right now—AI search and what it actually means for multifamily. We’ve got someone on the show who’s not just talking about it—but helping to build it. I’d like to introduce you to Michael Moon, Director of Product Development here at Apartment SEO. With a deep proptech background, from Knock CRM and others to product leadership, and now focused on AI-driven search marketing innovation.