The Modern Customer Podcast

Author: Blake Morgan

Go behind the scenes with customer experience leader Blake Morgan to explore the secrets of the worlds most customer-centric companies. Blake is one of the worlds top keynote speakers, authority on customer experience and the bestselling author of The Customer Of The Future The Modern Customer reaches thousands of people each week conveying a message of how we make people feel - in business and in life - matters. Her weekly show explores how businesses can make customers lives easier and better, featuring experts that provide simple, tangible advice you can immediately apply at your own organization. Todays customers have the luxury of choice. The answer is simple; choose customer experience and customers will choose you. Learn how to put a stake in the ground on customer experience by tuning into The Modern Customer Podcast each week with Blake Morgan.
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Language: en

Genres: Business, Management, Marketing

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7 Strategies for Creating Superfans and Transforming Customer Loyalty
Tuesday, 19 November, 2024

How do you turn everyday customers into passionate superfans? This week on The Modern Customer Podcast, Brittany Hodak, author of Creating Superfans, reveals her proven strategies for building customer loyalty that goes beyond the product. Brittany dives into her SUPER framework, sharing how brands can engage customers on an emotional level, personalize experiences, and create long-lasting relationships. From the importance of storytelling to balancing technology with human connection, Brittany offers actionable insights that can transform your customer experience approach. If you want to create superfans and transform your brand's loyalty strategy, this episode is packed with practical tips and inspiration. Tune in now! Blake Morgan is a customer experience futurist, keynote speaker, and author of three books on customer experience. Her new book is called The 8 Laws of Customer-Focused Leadership: The New Rules for Building A Business Around Today’s Customer.