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Bisnow ReportsCurrent Season: First Draft Live Between economic whiplash, shifting policies and market volatility that changes by the hour, you need industry insights that cut through the noise. Author: Bisnow
Current Season: First Draft Live Between economic whiplash, shifting policies and market volatility that changes by the hour, you need industry insights that cut through the noise. That's exactly why we're launching First Draft Live, a new weekly series that breaks down what's happening, why it matters and what you need to know to do better business. Join us live on Bisnow.com every Friday at 12:30 PM ET / 9:30AM PT for conversations with the industry's sharpest minds discussing the week's most critical stories, or catch the replay right afterwards here on your podcast app of choice. Language: en Genres: Business, Business News, News Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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First Draft Live: TruAmerica Multifamily President & CEO Bob Hart — Is This Multifamily's Moment Of Truth?
Episode 27
Friday, 10 April, 2026
Multifamily is under pressure from every direction, and yet it is still expected to fix America's housing crisis.A record wave of new supply has hit the market, pushing vacancy higher and rent growth flat or negative in several Sun Belt metros. At the same time, Washington is turning up the heat, with voices like Sen. Elizabeth Warren targeting institutional ownership and the Federal Trade Commission applying new scrutiny to rental fees.But with the bulk of the supply tsunami behind us, could 2026 be the turnaround year? Or will it be just another step in a longer reset? On this episode of First Draft Live, Bisnow sits down with Bob Hart, president and CEO of TruAmerica Multifamily, to break down where the market actually stands, where capital is flowing and how investors are making the math work in a sector caught between rising pressure and uncertain recovery.
