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The Profitable Play PodcastAuthor: Michele Caruana
If you own or manage an indoor play center, play cafe, indoor playground, family entertainment center, mobile soft play rental business or really any business that serves local children and families, and you want to operate with more EASE and JOY, all while making the living you dreamed of I created the profitable play podcast just for you. Join me, your host, Michele Caruana, for small but mighty tips every single weekday that will all add up to a BIG impact on your mindset, your business, and your bottom line. Stick with me to keep the PASSION and GROW the profit in YOUR play-based business Language: en Genres: Business, Entrepreneurship Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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353: Facing Competition, Adding A Cafe, And More First-Year Trials and Successes With Charlesee and Max From Little Dreams Play Studio
Monday, 19 January, 2026
In this episode, I’m joined by Charlesee and Max Woosley, the husband-and-wife owners of Little Dreams Play Studio in Dayton, Ohio.They opened in March, expanded quickly, added a café, and almost immediately faced new competition. We talk about what that actually looked like behind the scenes—and how they’ve navigated growth, staffing, pricing, and marketing without losing focus or burning out.In this episode, we cover...Opening as the only play space—and handling nearby competitionExpanding their space and adding a caféHiring lessons and early staffing mistakesWhy birthday parties grew faster than expectedBooking parties from Google and social media without prior visitsA local TikTok that drove real foot trafficAdjusting hours based on data, not guessworkUsing simple systems to run the business day-to-dayRunning a play business as a married coupleStaying anchored to purpose during stressful seasonsConnect with & follow Little Dreams Play Studio:WebsiteInstagramTik TokOTHER RESOURCES:Play Cafe Academy & Play Makers SocietyGetting Started With Your Play Cafe [YouTube Video Playlist]What's Working In The Indoor Play Industry 2025 GuideFund Your Indoor Play Business [Free Training]Indoor Play Courses & 1:1 Consulting WaitlistMichele’s InstagramMichele’s WebsitePlay Cafe Academy YouTube ChannelETSY Template ShopPrepare Your Indoor Playground For a RecessionPlay Cafe Academy & Play Makers SocietyQuestions and Support: Support@michelecaruana.com TOOLS & OTHER LINKS:Play Cafe Academy & Play Makers Society: http://bit.ly/3HES7fDQuestions and Support: Support@michelecaruana.com Simplify and Scale with 50% OFF WellnessLivingActive Campaign Free TrialFree Demo of Aluvii All-In-One POS
