Heart-Centred Business Podcast with Tash Corbin

Author: Tash Corbin - Business Mentor

Build your business the fabulous, consent-based way with Tash Corbin and the #bossposse. This podcast shares heart-centred and connected strategies for creating and growing your online business, whilst having lots of fun and addressing pesky mindset blocks along the way. Whether you're just starting out, or you've been at this for years - the episodes give practical business advice, marketing tips and strategies that will help you attract and convert more clients. Being a successful entrepreneur doesnt mean you need to become pushy, nor does it mean you suddenly have to be a perfect human specimen - join us for real, connected, human business. 
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Language: en

Genres: Business, Entrepreneurship, Marketing

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539: The statement I don't use in my marketing (and why) - Tash Corbin, Heart-Centred Business Podcast
Episode 539
Tuesday, 6 October, 2026

Full article and links available at: tashcorbin.com/539My intro today is a bit clickbaity—but for a good reason. There’s one phrase making waves in online business circles again, and it’s a phrase you won’t hear in my marketing. I think the reason why it's making a comeback is actually because of AI.Let’s talk about why I won't use it, and unpack what makes truly consent-based, safe marketing.What’s the Phrase I Avoid?The phrase I’m talking about is: “If I can do it, you can too.”At first glance, it sounds motivational. But let’s be real—I don’t know if you can. You have a different background, different strengths, different experiences than me. For me to say that what I’ve achieved is automatically available to you just because I did it? That’s coming from a place of privilege.Let’s talk about why this kind of blanket encouragement is actually dismissive, and why it’s not something I want to use in my marketing. If we really care about intersectionality and honest business, we have to look at the realities of what contributes to “success.”...read the full article at: tashcorbin.com/539Let me know your thoughts via our Text FanMail!