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Upside/Downside - Grow Your Profits and Cash FlowAuthor: Matt Cooley
Poor profits and cash flow got you down?My name is Matt Cooley and value creation has always been central to my career, from start-ups to multi-billion-dollar product lines. As a finance executive at successful companies, I've noticed a thing or two about what creates versus destroys value. In this podcast, we explore value creation and share a few laughs on the way to higher profits and cash flow.Check out my website at www.upsidedownsidepodcast.com where you can share your email for my FREE one-pager: "10 places to look for higher profits and cash flow right now!" I wish you the best on your value creation journey!Matt Cooley Language: en-us Genres: Business, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Ep 46: Thinkie Brain Training - Becoming a Brand of Choice Through Smart Value Creation
Tuesday, 7 October, 2025
Send us a textWelcome! Upside/Downside is a podcast about value creation and inspiration for business leaders to grow profits and cash flow. I'm your host, Matt Cooley. Acquiring a unique brain training product from one of Japan's keiretsu conglomerates and turning it into a B2C hit requires guts and vision. Nick White and his three colleagues at Thinkie took that leap and he joins me on this episode to share several aspects of their value creation journey.Thinkie's full throttle push is exciting. Positioning against the 800 lb gorilla market leader, messaging strategies to target segments, what it means to be a science-first company, real-time cash management, and why you may need to argue with yourself when you wear multiple hats in a 4-person company (hilarious!) are just a few of the gems we cover together.Increase your own neuroplasticity and join us!Thank you for listening and please visit Upside/Downside podcast and enter your email for my FREE list: "10 places to look for higher profits and cash flow right now!".
