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Marketing to MillionairesAuthor: Kelly O'Neil
Kelly ONeil is on a mission to help small businesses and entrepreneurs recession proof their business and catapult their profits by teaching them the insider secrets to mastering the art of Marketing to Millionaires . Each week, join the internationally recognized expert in marketing to affluent clientele as she shares her behind the scenes insights, strategic tips and market disrupting information on how to find, engage, sell and impress your high-end clientele. Kelly will also share candid interviews with millionaires, billionaires, celebrities and the most brilliant business minds in the world who are serving these clients. Language: en Genres: Business, Education, Entrepreneurship, How To Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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EP 036 Dr. Joseph Michelli: The Gold Standard in Customer Service
Episode 36
Tuesday, 10 November, 2020
My guest, Dr. Joseph Michelli is a world renown speaker, author and consultant who shares his knowledge of exceptional business practices with corporate leaders to develop productive workplaces with a focus on customer experiences. He is a Wall Street Journal, USA Today, Publishers Weekly, Nielson BookScan, and New York Times #1 bestselling author. One of my favorite books he wrote is The New Gold Standard. It’s a must for training my team to specifically learn how to adopt the principles of the Ritz-Carlton level of customer care and service, which is essential for servicing our affluent clientele. Our discussion starts with Dr. Michelli telling us about customer service. And by sharing examples from some of the companies he has consulted with he describes what is important for our affluent market - the journey to a great customer experience. According to Dr. Michelli, a great customer experience is when companies and their employees meet customer expectations and exceed them. They develop emotional connections and then customized the service delivery to the wants, needs and desires of their customers, both stated and unstated. In my opinion, a great customer service experience is not some strategy that’s “nice to have.” It’s a requirement if you want to build loyal, affluent customers. Dr. Michelli’s new book, Stronger Through Adversity is really fascinating. In our conversation we did a deep dive about leadership: · Some of the challenges company leaders are facing because of Covid. · How leadership is changing. · How it relates to how we work with each other, as well as our clients. · The opportunities and need for investing in elevating experiences. In the process of writing this book Dr. Michelli interviewed 140 leaders of major corporations around the world. The goal of the book is to help current and future leaders manage in times of crisis and beyond those critical times to position their brands for lasting success. I hope you will be inspired by our stimulating and thought-provoking conversation. Enjoy the show! Links Mentioned: Marketing to Millionaires Success Circle on Facebook Dr. Michelli’s new book, Stronger Through Adversity https://www.josephmichelli.com/stronger-through-adversity/ Connect with Dr. Joseph Michelli Website: https://www.josephmichelli.com/speaking/ Facebook: https://www.facebook.com/TheMichelliExperience Connect with Kelly Website: www.MarketingToMillionairesPodcast.com Facebook: www.facebook.com/officialkellyoneil Instagram: www.instagram.com/officialkellyoneil/ Linked In: https://www.linkedin.com/in/officialkellyoneil/ YouTube: https://www.youtube.com/c/KellyONeil Learn more about your ad choices. Visit megaphone.fm/adchoices
