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Practice AdvantageAuthor: Dr. Justin Manning
Running an independent eye care practice and business is hard work. PECAA understands the challenges you face and provides the tools and insights you need to run your business with ease. Join the Practice Advantage podcast, as we interview experts from within the eye care industry and beyond, providing actionable tips and strategies with each episode to make your practice and business more successful. Language: en Genres: Business, Entrepreneurship, Health & Fitness, Medicine Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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Why Are We Still Talking About Dry Eye? with Drs. Jerry Robben and Steven Chander
Episode 110
Monday, 2 November, 2026
In this episode, we sit down with Dr. Jerry Robben and Dr. Steven Chander to discuss the role of dry eye and dry eye management in optometry. Key Takeaways:While the conversation around dry eye has advanced significantly, we still have a long way to go in best managing and supporting our patients. The opportunity really lies in identifying such a treatable, addressable condition and improving patient outcomes. Dry eye diagnosis and management doesn't start with dryness symptoms - it starts with prescription stability, vision fluctuations. Seeing is believing, especially when demonstrating that a patient has dry eye. Objective measurements, symptom identification, and visual demonstration is key to getting patients on board with diagnosis and management. Hot compresses, artificial tears, lid hygiene, and nutraceutical's are still the bedrock of management. Shift those recommendations to normal management instead of first line treatment and build from there. In private practice, technology can be a huge opportunity to grow the business - from diagnostics to treatment options. What clinical problem does the technology solve and for which patients? Great patient outcomes is great business and great business means great patient outcomes. What Jerry and Steven Are Reading:The Go-Giver by Bob Burg and John David MannThe Lifestyle Investor by Justin DonaldPractice Advantage Reading List**Don't miss out on an extra $15 rebate for all commercial VSP Eye Exams now thru the END of 2027! Visit www.pecaaexamrebate.com now!**
