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The Mobile App Minute with Rob Woodbridge and Peggy Anne SalzMarketing your mobile app in a crowded space
Every week, Peggy Anne Salz of MobileGroove and Rob Woodbridge of UNTETHER.tv bring tips, tactics and techniques to best market your mobile application in a crowded, busy space. From funding to mobile ad networks to SMS and in-app messaging, we have you covered. Language: en-us Genres: Business, Technology Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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How app impact can make or break your mobile app
Thursday, 11 December, 2014
Do you know what the true cost is of your app? Not the baked costs - labour, assets, distribution, marketing - those are easy and visible. The costs we are talking about are the subtle ones that have the biggest impact. Battery consumption, data consumption, processor consumption. They are killers when it comes to the cost of experience and need to be part of your equation when looking to build a successful app. Here's why you should be considering these as you build and refine your app.