The Zero100 Podcast

Author: Zero100

Welcome to Zero100, the unboring supply chain podcast. Each week, Zero100's researchers, analysts, and data scientists deliver sharp takes on the news, delve into new research, and interview leaders at the forefront of supply chains digital revolution, giving you the insights you need to drive growth and resilience.
Be a guest on this podcast

Language: en

Genres: Business, Technology

Contact email: Get it

Feed URL: Get it

iTunes ID: Get it

Get all podcast data

Listen Now...

The Great Planning-Sourcing Standoff (And How to End It)
Episode 105
Wednesday, 6 May, 2026

Planning and sourcing should be natural partners. So why does it so often feel like they’re working out of sync? This week, VPs, Research Kelly Coutinho and Geraint John dissect the disconnect – and, more importantly, how to bridge it. They share how leading companies are turning functional friction into competitive advantage by using AI to translate demand signals into sourcing actions, creating continuous planning rhythms that keep both teams aligned, and building cross-functional crisis protocols built to survive disruption.