Creator XP with Peter Lam

Author: Peter Lam

Content for Creators, Esports Professionals, and those looking to start their careers in the industry. We're here to bring you value through insightful interviews, coaching sessions, and engaging conversations.
Be a guest on this podcast

Language: en

Genres: Business, Entrepreneurship

Contact email: Get it

Feed URL: Get it

iTunes ID: Get it

Get all podcast data

Listen Now...

The SURPRISING TRUTH About Brand Collaborations w/ @peachietech
Wednesday, 18 December, 2024

In this conversation, Peter and Peachietech discuss the intricacies of brand partnerships, particularly in the context of conventions and events. They explore effective communication strategies for creators when approaching brands, the importance of understanding brand goals and metrics, and the nuances of negotiating rates. The discussion also highlights the differences in working with tech creators versus gaming creators, emphasizing the need for tailored approaches in influencer marketing.