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The Member Engagement ShowAuthor: Higher Logic
The Member Engagement show is the podcast for anyone tasked with boosting retention, gaining new members, and deepening member engagement for associations and organizations. Guests share expert advice on the many facets of building and providing ongoing value to association members. Youll come away from each episode with strategies proven to transform your organization. Language: en Genres: Business, Marketing, Technology Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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What Do Members Want? Insights from the 2024 Association Member Experience Report
Episode 91
Thursday, 2 January, 2025
On this special episode of The Member Engagement Show, we give you exclusive listener access to a recent webinar: “What Do Members Want? Tips and Trends from Higher Logic’s 2024 Association Member Experience Report.” Presenters Higher Logic Content Marketing Manager Kelly Whelan, Director of Product Marketing Sarah Spinosa, and Strategic Advisor Bekah Weidner reveal insights gleaned from the study and add their thoughts on how you can use these insights and best practices to improve your member engagement. Topics covered include: Why members leave their associations. How often do members interact with their association? What are the top member benefits? Member education needs and trends. How associations can participate in targeted initiatives members look for. Member communication preferences. How important is personalization and segmentation to members? Helpful Links Watch the Webinar: What Do Members Want? Tips and Trends From the 2024 Association Member Experience Report 2024 Association Member Experience Report Association Community Benchmark Report Higher Logic Thrive Learn Higher Logic Post on Engagement Scoring Super Forum 2025 Registration
