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Add To Cart: Australias eCommerce ShowAuthor: Nathan Bush
Add To Cart is Australias leading eCommerce podcastHosted by eCommerce expert Nathan Bush, this show express-delivers insights, strategies, and stories from the frontlines of online retail. Tune in every Monday for deep-dive interviews with eCommerce leaders, and every Friday for our signature 'Checkout' episodes - quick, actionable takes on whats trending in eCommerce, retail, and digital marketing.If you're growing a Shopify store, leading a retail team, or just trying to stay one step ahead, Add To Cart helps you stay sharp, confident, and up-skilled without the guesswork. 500 episodes and counting Join our free eCommerce community, newsletter, and courses at addtocart.com.au Hosted on Acast. See acast.com/privacy for more information. Language: en Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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You Can’t Out-Amazon Amazon Anymore: Inside Pattern’s 2026 Marketplace Report | #598
Episode 598
Tuesday, 24 February, 2026
In today's exclusive episode, Merline McGregor, Pattern's Managing Director AZN, joins Add To Cart to unpack what that shift really means for brands navigating Amazon, TikTok Shop and AI-driven discovery. From Amazon’s continued dominance to the uncomfortable truth that your brand might already be selling on marketplaces without your control, this conversation challenges the idea that everything should still funnel neatly back to your DTC site.Today, we're discussing:Why over 90% of Aussies are now shopping via marketplacesThe real reason Amazon keeps winning in AustraliaWhat “retail readiness” actually means for brandsWhy your product might already be on Amazon, without you controlling itHow TikTok Shop could reshape ecommerce team structuresThe shift from single-channel ecommerce to fragmented commercePattern's Consumer Marketplace Report 2026 now available here.Connect with MerlineExplore PatternSMS us to request a guest!Support the showWant to level up your ecommerce game? Come hang out in the Add To Cart Community. We’re talking deep dives, smart events, and real-world inspo for operators who are in it for the long haul. Connect with Nathan BushContact Add To CartJoin the Community
