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Episode 231: B2B SaaS Marketing Best Practices Featuring Andrew Frawley, CEO of Data Axle
Episode 231
Tuesday, 14 October, 2025

Andrew Frawley, CEO of Data Axle joins us in this episode of the SalesStar Podcast to chat about the best practices modern marketing and sales teams should pursue tobuild more authentic, audience focused campaigns: Key topics coveredChallenges in SaaS Sales and MarketingHow should B2B teams focus on building audience focused campaigns?Using martech and salestech effectively for better sales-marketing output

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