On Strategy Showcase Author: Fergus OCarroll Where marketers tell the stories behind the strategies that led to amazing campaigns. Be a guest on this podcast Language: en-us Genres: Business, Management, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Get all podcast data

Listen Now...

Meet the team behind Amazon's ad strategy
Monday, 22 December, 2025

We talk about how the world's greatest e-comm site considers category entry points. Also about the story behind this year's holiday ads campaign, including Benedict Cumberbatch's 5-Star Ratings Theatre, and what the now full-funnel marketer is still trying to better understand. I'm joined by Chris Marchegiani, Head of Brand Planning Insights and Creative, and Garett Levy, Sr. Global Brand Planner.

We also recommend:

The Ask Juliet & Clinton Show
Juliet Austin & Clinton Power

Faire une différence
BASIK

Sound in Marketing
Dreamr Productions

Scale Your Sales Podcast
Janice B Gordon

SA365 Inspire

Panorama Creativo
Panorama

Yessica Suero - Especialista en Marketing Digital
Yessica Suero Yo Te Impulso

The REI Marketing Weekly with Josh Culler
Josh Culler

The Rick Magennis Show
Rick Magennis

Simple Marketing for Network Marketers
Vanessa Wilde

Tiktok
Natasya Ingrid

Mulherão da Porra By Karine Carrijo
Karine Carrijo