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On Strategy ShowcaseAuthor: Fergus OCarroll
Where marketers tell the stories behind the strategies that led to amazing campaigns. Language: en-us Genres: Business, Management, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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W+K and Trainline on turning your greatest weakness into opportunity
Sunday, 15 March, 2026
Trainline (a train ticket booking platform) is on a quest to own the journey, not just the ticket. W+K's CSO in Amsterdam, Nick Docherty and Trainline's VP Brand & Marketing, Jo McClintock, join me to share the thinking behind "The Way to Train."













