Account-Based Marketing Author: MomentumABM Account-Based Marketing is a podcast designed as a collection of conversations with sales and marketing leaders, sharing thoughts and practical tips to growing your valuable customers. This podcast is brought to you by MomentumABM, a world-leading B2B growth consultancy and analyst firm. You can learn more at www.momentumabm.com Be a guest on this podcast Language: en Genres: Business, Management, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Get all podcast data

Listen Now...

Avanade: Driving customer-led growth in an AI world
Thursday, 19 March, 2026

How do you move from "more campaigns" to a truly customer-led growth system? In this episode, Avanade Chief Growth Officer Ruth Rowan joins host Alisha Lyndon to share how she's aligning marketing, sales, partners and CX around the accounts that matter most – and using tech, data and AI to make it work in practice. Ruth opens up about the hard trade-offs, the impact Avanade is seeing, and her practical advice for CMOs and CGOs leading the next wave of B2B growth.

We also recommend:

Inside the Jewelry Trade Radio Show
Rod Worley - Jewelry Business Strategist

Paul Higgins Podcast
Paul Higgins

Podcasting for Moms: Podcasting Tips for Busy Mom Entrepreneurs
Jenny Suneson Podcast Strategist for Mom Entrepreneurs, Service Providers, and Coaches

Marketing Meetup Podcast
The Marketing Meetup

The Fearless Business Podcast
Robin Waite

The Chronicles
Prospect Knight

nel turismo - Laboratorio per operatori turistici
Diamanti Enrico

Marketing Recipe
Nicole Chang

pollution in cities due to cars circulation
Ana Granados

The Science of Online Business Podcast
Jess O'Connell

Creatività e strategia per posizionare il brand
EGO NewCom

Case Closed
EIC Agency