Special Event: Brand Building with Greats

Ryan Babenzien

Author: Apple

Greats is a Brooklyn-born sneaker company that aims to flip the traditional business model on its head by selling beautifully designed shoes direct to consumer. Greats CEO and Founder Ryan Babenzien talks about how his marketing background at K-Swiss and Puma helped him build his company and how to keep brands relevant in an ever-changing digital world.
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Language: de

Genres: Business

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