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Beyond 8 FiguresAt Beyond 8 Figures, we believe in DELIBERATE entrepreneurship. Author: A.J. Lawrence
At Beyond 8 Figures, we believe in DELIBERATE entrepreneurship. It means creating a solid foundational framework for your entrepreneurial journey, building from a place of passion, and intentionally aligning your actions with your goals so that you can create success on your terms. Join A.J. Lawrence, the journeyman entrepreneur with several 7 figure exits, as he shares honest conversations with successful entrepreneurs about their experiences starting and scaling businesses to 10M and beyond, the realities of being a modern-day entrepreneur, advice for practicing deliberate entrepreneurship, and more! Language: en-us Genres: Business, Entrepreneurship, Management Contact email: Get it Feed URL: Get it iTunes ID: Get it |
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From TikTok to Global Sales: How Kanessa Muluneh Scaled a Fashion Brand Without Shopify
Episode 221
Wednesday, 26 March, 2025
🎙️ What if your biggest business breakthrough came from TikTok… in a language you barely spoke anymore?This week, I sat down with Kanessa Muluneh, the powerhouse behind the fashion brand MULU. She built a thriving clothing company in Africa—not through Shopify or ads—but through Telegram, WhatsApp, and a loyal audience she nurtured with blunt honesty and smart storytelling.We get into:Launching a brand in Africa (and why it’s not like the West)Using NFTs to educate and engage a new marketOwning her own factory in PakistanScaling by mentoring women in the U.S. and AfricaThis episode is raw, real, and full of insights for any founder looking to build across borders.Don’t miss it!
