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The Fundraising Coach  

The Fundraising Coach

Author: Tom Iselin

Learn tactics and strategies you need to become an expert at raising money and building a high-performance fundraising program. There are Interviews with industry experts, as well as dozens of practical tactics you can apply immediately to raise more money, improve your program's effectiveness, and inspire you about the art of fundraising.
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Language: en

Genres: Business, Education, How To, Non-Profit

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The Friendly Factor: How Going Above and Beyond Wins Donors and Builds Loyalty
Friday, 4 April, 2025

In the highly competitive world of nonprofit fundraising, standing out is more than just having a great mission—it’s about creating memorable experiences that leave lasting impressions. One of the most overlooked yet powerful ways to do this is through friendliness and unexpected gestures of appreciation. People like to do business with people they like, trust, and know. If donors, vendors, and partners consistently have unexpectedly pleasurable interactions with a nonprofit’s board members and staff, they will not only stay engaged but also become loyal advocates. But what does “unexpectedly pleasurable” mean? How can an organization become friendlier? What are some practical applications of these things? Why are these concepts game-changers for organizations that implement them? Listen in to learn more . . .

 

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