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Creator ScienceBecome a smarter creator in 60 minutes per week. Author: Jay Clouse
The best creators experiment. Creator Science goes inside the strategies, systems, and decisions behind the world's most successful creator businesses. Practical, specific, and grounded in what's actually working todaynot what used to. Each episode features candid conversations with creators like James Clear, Ali Abdaal, Tim Urban, and Codie Sanchez. We explore the experiments they're running, the data they're tracking, and the frameworks they use to grow their audience, build trust, and increase income. Jay Clouse is the founder of Creator Science, a multi-million dollar creator business, and was named Content Entrepreneur of the Year by The Tilt in 2023. 300 episodes. New every week. This is growth for creators, down to a science. Language: en-us Genres: Business, Entrepreneurship, Marketing Contact email: Get it Feed URL: Get it iTunes ID: Get it Trailer: |
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#309: A Deeper Look at Circle Eclipse with Circle CEO Sid Yadav
Episode 309
Wednesday, 17 June, 2026
Sid Yadav is the CEO and co-founder of Circle, a community platform trusted by creators like Jay and thousands of others to build membership businesses. Today, Circle has ~280 employees and has raised around $30 million. Before Circle, he was the third hire at Teachable, where he helped build the infrastructure for the creator economy before the term even existed. He spent four years as a tech blogger, writing about startups five to ten times a day, and was one of the first people to ever cover YouTube—back when it was a dating platform! The one thing Sid says separates successful communities from the rest Circle Eclipse: what it is (AI partner + connective tissue + Discover marketplace) and why 80 of 100 engineers have been on it for 4 months The “course as wrong abstraction” insight: why Sid saw self-paced courses heading toward terminal decline as early as 2018 By the end of this episode, you will understand why the most successful community businesses aren’t built around content — they’re built around a specific transformation. Join the waitlist for early access to Circle AI Full transcript and show notes *** TIMESTAMPS (00:00) Introduction (01:44) Teachable origin story: the “I don’t want to play Tinder with you” email that started it all (06:18) Tech blogger at Mashable — and the story of being first to write about YouTube (09:15) ~280 employees, $30M raised — the scale of Circle today (12:52) Why self-paced courses are in terminal decline (the leading indicators Sid saw in 2018) (17:16) The “course as the wrong abstraction” moment — community as the right container (22:00) Circle Eclipse: the three major updates launching (24:00) The connective tissue opportunity: one plus one must equal ten (33:19) Admin dashboard evolution — where Circle AI lives for returning users (35:30) The morning brief: five recommended next steps, then you’re good for the day (38:50) The biggest bet in Circle’s history: 80 engineers, 4 months, Spain offsite (40:00) Member-side AI agents and where they’re heading (43:24) Discover: from supply-side listing directory to the first real marketplace for transformations (48:00) The promise: Discover will never market inside your community — ever (51:55) Sid’s #1 recommendation: define your transformation *** RECOMMENDED NEXT EPISODE #295: Community Building Trends for 2026 with Becky Pierson Davidson *** ASK CREATOR SCIENCE Submit your question here *** WHEN YOU'RE READY 📬 Creator Science Newsletter 🚀 Get CreatorHQ (creator operating system) 🧪 Join The Lab (private membership community) 🧞♂️ Get a Personalized Offer *** CONNECT 🐦 Connect on Twitter 📸 Connect on Instagram 💼 Connect on LinkedIn 📹 Subscribe on YouTube *** SPONSORS 💼 View all sponsors Learn more about your ad choices. Visit megaphone.fm/adchoices
